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Service

App design

Mobile app screens that are easy to learn and quick to use every day.

Our approach

People use apps in short bursts, often with one thumb and one eye on something else. Every screen has to make the next step obvious. We design around the tasks your users care about most and cut everything else.

We begin with user flows. We map each task from start to finish, then sketch the screens. Before we style anything, we test the flow with real people, usually five to eight of them.

What you get

  • User flows for each main task
  • Wireframes for every screen, in light and dark modes
  • A clickable prototype your team and testers can use
  • A visual design system with buttons, forms, cards and icons
  • Specs for developers, including spacing, states and motion
  • A short usability report with the changes we made after testing

We follow the platform guidelines for iOS and Android, so the app feels at home on each phone.

Timeline

A first version of an app design takes six to eight weeks.

  • Weeks 1 and 2: research, flows and user interviews
  • Weeks 3 and 4: wireframes and the first round of tests
  • Weeks 5 and 6: visual design and the full prototype
  • Weeks 7 and 8: developer handoff and support

If you want, we stay on for the first sprint of development. That way the design gets built the way we drew it.

We also run a short review after launch. We look at the first two weeks of use, find the screens where people stall and fix the top three problems. That routine keeps the app easy to use as new features arrive.

How we work

Every service follows the same four steps

You always know what happens next, who is doing it and when you will see it.

  1. Discover

    We start with a workshop and a short interview with your team. We study your goals, your customers and your current site, then agree on the scope in writing.

  2. Design

    We build the layouts and test them with real people before development begins. You see real content early, so every decision is made with the final words and images in view.

  3. Build

    We develop the site or app in short steps, with a working preview at the end of each one. You can check progress at any time, and we test on real devices before launch.

  4. Grow

    After launch we track results, fix what does not work and plan the next steps. Each month you receive a short report with what changed and what we recommend next.

Want to talk about this service?

Tell us what you need. We reply within one working day, with a plain-language plan.

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